Orchestrating the future of marketing — beyond the stack


Join leading marketers and digital leaders for a strategic exploration of how orchestration is reshaping marketing 
— across data, content, and activation.

This is not a product session. It’s a moment to step back, connect the dots, 
and rethink how your marketing operates as a system.
 

May 14thDate
DubaiLocation

From fragmentation to orchestration

Modern marketing isn’t broken because of tools. It’s broken because of fragmentation.

Disconnected data, siloed teams, and channel-first thinking are limiting growth — even in the most advanced organizations.

What’s emerging instead is a new model: Orchestration as a strategic discipline.

At the Ibexa Orchestration Tour, we explore what this means in practice — and what it takes to make it real.

The Ibexa Orchestration Plaform is here to make use of AI power, agentic support and marketing orchestration easy. Connecting data, content, and activation, adding agentic support across your workflows and helping you move faster without adding complexity. Built with European values of trust and governance at its core. With in-product access, there is no need for lengthy compliance, no fuss, just a simple way for you to activate the power of AI and agentic support to get the most of your solutions. 

Step into the next era of digital experience

Join us in Dubai for an exclusive evening of insights and conversations, exploring how orchestration and agentic systems are redefining customer engagement—followed by an intimate seated dinner with peers and industry leaders.

What to expect

  • A strategic perspective on orchestration
    Understand how leading organizations are moving beyond isolated tools to build coordinated marketing ecosystems.
  • Real-world stories & lessons learned
    Hear how brands are navigating complexity — across teams, markets, and technologies — to drive performance.
  • Key trends shaping the next generation of marketing
    From AI-enabled decisioning to composable stacks, explore what’s redefining how marketing operates at scale.
  • A unified vision of the modern martech stack
    Discover how data, content, product information, and activation come together into one orchestrated system.

Agenda

 

To be announced

Who should join?

If you are a customer or user of Ibexa, Actito, Raptor, Qualifio, or Quable, this event is orchestrated for you.  

If you want to understand how AI will shape marketing execution and how to apply it in practice, you will get a lot of value from attending as well.  

REGISTER NOW

Secure your seat in
Dubai

The event is free of charge. Seats are limited and we reserve the right to confirm registrations. Please note that we are  closely monitoring the situation in the region and will keep participants informed of any changes to the event.

 

Go deep on
what matters most

 

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ACTITO

Email & Campaign Orchestration

Design, automate, and optimise multi-touch campaigns with AI.

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QUALIFIO

Customer Engagement & Gamification

Drive participation and collect zero-party data through interactive experiences.

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RAPTOR

CDP & Personalisation at Scale

Turn behavioural data into 1:1 experiences across every channel.

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QUABLE

Product Data & Commerce

Ensure consistent, rich product content everywhere it needs to be.

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COHESIVO

CMS & Digital Experience

Build and manage digital experiences that convert — at enterprise scale.