Qualifio, the Data Collection Platform that helps you understand your audience

Engage your audience with interactive, gamified experiences, collecting the data you need to understand them.

Turn every interaction with your audience into valuable data 

Launch interactive and gamified experiences that encourage participation and reveal what your audience truly cares about, and publish them on all your channels.

Discover Qualifio

400+ brands already use Qualifio

Here's what you can do with Qualifio

Qualifio enables marketers to create interactive experiences that encourage audiences to share their data with clear consent and GDPR compliance.

 

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Captivate your audience

Choose from 50+ interactive marketing formats (quizzes, games, polls, jackpots, and more) to capture attention and drive participation.

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Get started in minutes

Create campaigns autonomously from day one using ready-made templates and powerful forms and opt-ins. No technical skills or developer support required.

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Collect data you can trust

Gather first- and zero-party data with full user consent and GDPR compliance, so you know who your audience is and what they care about.

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Unify your marketing data

Connect Qualifio to your marketing tools (CRM, CDP, PIM, etc.) and share the data you collect automatically, without manual exports.

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Turn engagement into loyalty

Use gamification and rewards to keep your audience coming back, building lasting relationships, and repeat interactions with your brand.

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Know your audience segments

Enrich customer data profiles with every interaction to create precise segments, personalise your campaigns, and boost your marketing ROI.

AI shaping your campaigns today and for the future

AI already powers Qualifio, helping marketers create quizzes from a single prompt and launch interactive marketing campaigns faster. More AI capabilities are coming soon, with Qualifio's first AI agents launching in September 2026, built on the Ibexa Agentic Platform.

LIVE NOW
AI-generated quizzes
Your quiz campaigns, fully ready in minutes. Share a description of your quiz’s theme and let Qualifio suggest the questions and answers options for you to pick.
LIVE NOW
Campaign content and translation
Create written and visual content for your campaigns with AI, and automatically translate a duplicate of your campaign into other languages.
COMING SOON
Campaign health check and analytics
Let AI catch errors before publishing to avoid delays, and build custom reporting dashboards to track the stats that matter most to you.
SEPT 2026
Qualifio Agents
Autonomous campaign setup and optimisation, powered by the Ibexa Agentic Platform. Existing customers can join the Early Adopter Program now.
The numbers speak for themselves

What success looks like with Qualifio

400+

brands already use Qualifio

5000+ 

campaigns created monthly

232M

participants in campaigns yearly

100%

GDPR-compliant and consented data

4.6/5 on G2

A proven leader within data collection and gamification

See Qualifio in action

 

A continuous source of customer data for your marketing operations

Qualifio is the Data Collection Platform within Ibexa One. It enables brands to collect first- and zero-party data through interactive experiences, enriching customer profiles with declared identification data, preferences, and interests. This data is seamlessly synced across Ibexa platforms, powering audience segmentation, content management, marketing automation, and personalised journeys at scale.

Want to explore if Qualifio is right for you?

See how Qualifio helps teams grow their first-party data, increase engagement, and power more relevant experiences.

Get to know Qualifio
Talk to us about Qualifio