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The Customer Engagement Platform that makes every journey count

Design, orchestrate, and optimise personalised omnichannel journeys at scale with our CEP, turning every interaction into measurable growth

Your customers are unique, and their experiences should be too

Actito is the European Customer Engagement Platform designed for marketing teams who want full control over personalised customer engagement, without IT dependencies or technical complexity. 

Orchestrate consistent, memorable experiences across email, SMS, push, WhatsApp, and more, all from one intuitive platform.

Trusted by 400+ brands across industries

Product capabilities

Actito gives marketers freedom to build customer engagement journey independently. 

No IT bottlenecks, no technical complexity, just intuitive control.

 

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Data

Transform valuable information into personalised experiences that resonate. Unify your data sources for a complete customer view that creates value with every interaction.

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Omnichannel

Engage customers across email, SMS, push, WhatsApp, and more from the same platform, with shared audiences, content, and rules for consistent experiences.

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Orchestration

Transform isolated interactions into ongoing conversations that resonate with your customers, in real-time across all channels.

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Analytics, reporting, and testing

Measure performance at journey- and step level, compare variants with A/B testing, and quickly iterate based on what works.

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Artificial Intelligence

Spend less time on technical tasks, more on strategy. Actito's AI generates content, refines your segments, and optimises your customer journeys.

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Security and compliance

Protect your data with 100% European infrastructure, ISO27001 certification, NIS 2, and GDPR compliance.

Here's what you can achieve

What success looks like with Actito

96%

user satisfaction

+41%

omnichannel journeys created within 6 months

6

hours saved per week on average with Actito

+30%

higher email revenue 

4.3/5 on G2 with 175 verified reviews

A proven leader in Customer Engagement Platforms

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The power of the Customer Engagement Platform (CEP) in marketing orchestration

Within the Ibexa Orchestration Platform, Actito is the engagement engine: it transforms audience decisions and strategies into personalised, omnichannel customer journeys. 

While Ibexa coordinates intelligence and governance, Actito executes seamlessly, delivering the right message, on the right channel, at the right time.

Want to explore if Actito is right for you?

See how Actito helps teams move faster, simplify campaigns, and get more out of their data.