Personalize every parts of your Customer Experience

Ibexa Personalization

A cloud based personalization service build for Ibexa DXP, leveraging A.I. and machine learning to deliver optimized customer experience to each of your customers
Ibexa Personalization Dashboard
Personalize your customer journey with targeted user preferences.
User preferences

Target & personalize with user choices 

Listen to your users and capture their preferences and specific interests to offer personalized content. Empower your editorial and marketing teams to leverage this information to better target what content will be most relevant to each user.

  • Website personalization 
  • Personalization for different buying roles and permissions.
 
Personalized recommendations

Eliminate guesswork with data-driven behavioral targeting

Behavioral tracking can be used to define granular content-delivery scenarios that can automatically identify which content will perform the best for each user, and can be aligned with your specific digital KPIs. 

  • Maximize revenue opportunities with product recommendations
  • Boost audience engagement with editorial content recommendations
  • Optimize lead-generation campaigns with relevant contextual content offers.
Track & measure 

Optimize your personalization strategy at scale

User paths and relevant supporting content during the buying journey can be complex. Configure sophisticated automated content delivery systems to adapt to each user’s journey, and across your digital channels and brands. Track and analyze your user scenarios to learn and develop your targeting strategies and improve engagement.  

  • Track additional e-commerce revenue generated by personalization 
  • Pre-configured user scenarios out of the box.
 
Customer data

Leverage personalization data across your business

Unified digital experiences can't be supported by data silos. Enrich your customer data by integrating Ibexa Personalization capabilities with existing business systems to boost the power of your personalized customer experiences.

  • Integrate with CRMs, marketing automation, ERPs & more
  • Improve customer retention and reduce churn
  • Deliver better business outcomes with a complete picture of your customer experience.
Leveraging personalization across your business with integrated customer data.
Getting Started

Available for all customers of Ibexa Content, Ibexa Experience and Ibexa Commerce

Ibexa Personalization is a web service available and integrated with all our products. You can try it at no cost. To use it in production, you will have to purchase Personalization option plans.

 

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